Utoppii Australia is a bag & lifestyle accessories brand designed to inspire and empower ‘women going places’. Utoppii celebrates style, functionality and positivity.
The brief
Utoppii approached Tin Can as an external marketing solution to help launch their bag & lifestyle accessories brand. With a flagship collection designed to be customised with unique, handmade patches.
The Utoppii collection is designed to work together or as individual pieces – made from the highest quality, eco-conscious materials. A percentage of profits are donated to organisations who make the world a better place.
eCommerce
Tin Can delivered a comprehensive, and cost-effective eCommerce solution. Our goal was to create a simple shopping experience that reflects the positivity of the brand, and puts the products front & centre.
Video Content
Part of our strategy was to increase engagement and build brand awareness with high quality video content. We worked with The Film Room and Luke John Photography to tell the story of Utoppi’s founder Trixie.
